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Opportunities in NorthEast India with CSR
Northeast India, like the rest of the country, needs workers with employable skills and knowledge to contribute to its economic growth. With the anticipated economic growth in the region over the next decade, the state governments have launched several initiatives to skill the unemployed youth. These initiatives, with the help of Corporate Social Responsibilty funds, will help equip young people with the skills they need to get jobs and participate in the region's economic development.
CSR in North-East gets less than 2% of the total budget of India Inc. There are several reasons and challenges behind this low investment:
Tough
Terrain and connectivity: The infrastructure in the northeast
region is not well-developed, which severely limits the
connectivity and transportation options available. This lack of
resources makes it very difficult to mobilize teams and execute
projects in a timely manner. If there were more economic
activities in the region, this would help to develop the
infrastructure. The roads are not well-built and there is no
supply chain network for food or other items.
Distance
from the Economic Centres: The CSR act recommends focusing on
operational geography. It helps the corporates in monitoring the
project and movement of the assets. As a result, the majority of
the fund goes to the already developed states. On the other
hand, there are huge areas like North-East states, which require
immediate attention but get none because of their connectivity
issues.
Third-party
implementing partners: The tough terrain and fewer facilities
presents a challenge to the implementing agencies as well. There
are very few genuine partners who have experience or are
available for collaboration at a remote location. As a result,
the region gets a lesser number of
projects.
The areas of intervention
Let’s talk about some of the most relevant areas which need development in the Northeast.
Healthcare:
In a recently conducted poll on
LinkedIn, more than 21% of voters believe to increase
total workforce participation in NE, we need to invest in the
Healthcare sector. Rural India depends upon Primary healthcare
centers for medical assistance, but the health of the healthcare
centers themselves isn’t very good. We need more health
centers, technicians, doctors, and nurses in remote locations.
Hence, skill development in the healthcare sector should be
considered a priority in NE.
Tourism:
More than 46% of voters gave their confidence in Tourism as the
greatest potential for generating income and employment
opportunities in North-East Indian states. NE India is not only
characterized by the blending of flora and fauna it is also
exceptionally rich in biodiversity. Moreover, the wildlife
sanctuaries at various places in North-East India can attract
tourists from all over the world.
IT/
Digital Education: The corporate world can help change the
current situation of a lack of digital infrastructure in
underdeveloped regions by taking the necessary steps to bring
technology to students of the northeast. Knowledge about the
latest technologies, tools and digital courses can help students
be up-to-date and enable them to compete in the job market after
graduation. This will not only help improve the lives of
students, but it will also give companies access to a larger
talent pool.
Skill development programs and out-of-the-box thinking are the need of the hour in NE.
The northeastern states of India have a rich potential and offer a lot of potential to the outside world. The area is blessed with natural resources to capitalize on and a good population of youth to put to work. The northeast is a hilly region which offers a lot of potential for tourism. The northeast is also famous for its spices and handicrafts, which have immense potential for business and marketing. The government has already created some infrastructure and started some initiatives in the region to generate more awareness. The top leadership of the region is aggressive and proactive in development. A slight push from the corporate through CSR programs can take the region to the global level.